A "mega" resort made of three iconic oceanfront hotels: Grand Hyatt, SLS, and Rosewood. ​I was responsible for creating a cohesive voice across all Baha Mar properties at a brand level. 

Baha Mar Resort

#BahaMarShowdown

swimsuit experience ad

  • Educate guests and future guests of Baha Mar’s luxury of choice positioning by highlighting the variety of experiences and offerings guests can choose from.

  • Utilize instant experience units for an immersive ad that encourages guests to interact with content by presenting them with a series of choices.

  • The 2019 Swim Suits Campaign surpassed all goals, driving 2.3x more impressions (4.9M) and 3.5x more web traffic (89.7K) than projected.

Awards

HSMAI Adrian Awards, Digital Marketing
Social Media Category 

2019

Previous

Rit Dye x @RicoTaquito
Next

Canopy by Hilton